Faculty Details

Dr. Prasanna Kumar T M

Professor& HOD

Email :admin@admin.com

Educational Qualification :
B.E, PGDBA, PhD
Academic Experience :
23 Years

Dr. Prasanna Kumar T M

Professor& HOD

Email :admin@admin.com

Educational Qualification :
B.E, PGDBA, PhD
Academic Experience :
23 Years

  • Prasanna Kumar, T M and Nagaraja, R. (2016). Government‟s role in promoting consumer education - an empirical assessment with special reference to State of Karnataka, India. International Journal of Management and Social Science Research Review. 1 (27), pp. 174-179. ISSN: 2349-6738
  • Prasanna Kumar, T M and Nagaraja, R. (2010). Approaches for Effective Consumer Education. In: Arockiyasamy A, Consumer Protection–Perception for Intervention. Chennai: Vijay Nicole Imprints Private Limited. pp. 246-250. ISBN: 978-81-8209-028-6
  • Prasanna Kumar T M. (2005). Relationship Marketing: A powerful marketing tool to retain today's loyalty shifting customers. In: RajendraNargundkar. andTapan K Panda Managing Customer Relationships in Service Industries. New Delhi: Excel Books. pp. 57-66. ISBN: 8174464123
  • Prasanna Kumar, T M and Nagaraja, R. (2010). An integrated marketing communication approach for effective consumer education. In: Rajaram, R P C S Consumer Protection & Globalization. Chennai: SNAMS. pp. 90-91. ISBN: 9788190667197
  • Life Member – The Institution of Engineers India, Kolkata
  • Life Member – Indian Society for Technical Education (ISTE), New Delhi